A Seller's Day, Rewritten
The whole loop — look, decide, act — in one chat
Instead of juggling separate PPC dashboards for Amazon US, Amazon Canada, and Walmart, Consumer Products Business runs all advertising intelligence through conversational commands. The KwickMetrics MCP reads live campaign data, responds across all three marketplaces simultaneously, and delivers answers in seconds.
Consumer Products Business
"Show me PPC performance across all three storefronts this week — which campaigns are profitable and where am I wasting spend?"
KwickMetrics
"Here's the full picture across Amazon US, Amazon Canada, and Walmart — spend, sales, ACoS and ROAS per campaign. Two campaigns on Amazon US are running above your ACoS target with no conversions this week."
Consumer Products Business
"Pull the product details on those underperformers and give me the returns data too."
Result
PPC performance surfaced across 3 marketplaces in seconds
Underperforming campaigns identified with product-level detail
Returns data pulled without switching dashboards
Account Profile
About the brand
Consumer Products Business is a consumer brand selling across North American marketplaces on both Amazon and Walmart, managing advertising and product performance at scale through KwickMetrics MCP.
Fulfillment
Fulfilled by Amazon + Walmart
Marketplaces
Amazon US, Amazon CA, Walmart
Team Size on MCP
2 Users
Primary Focus
PPC Management & Sales Analytics
The Challenge
Three Marketplaces, Thousands of PPC Data Points, Never Enough Time
Running paid advertising across Amazon US, Amazon Canada, and Walmart means managing campaigns in three separate consoles, each with its own reporting interface, bid management tools, and performance metrics. For Consumer Products Business, this created a daily bottleneck: pulling PPC reports meant switching between dashboards, manually comparing campaign performance, and losing time that should have been spent making decisions. The sheer volume of advertising data — keyword performance, search terms, ACoS targets, bid adjustments — made it easy for wasted spend to go unnoticed until monthly reviews.
What Changed
They stopped opening PPC dashboards and started asking questions
With the KwickMetrics MCP integrated into their AI assistant, Consumer Products Business consolidated all advertising intelligence into a single conversation — across all three marketplaces.
Ask
See PPC Performance Instantly
- 15,202 PPC report queries across all three storefronts
- 3,945 PPC overview checks monitoring real-time campaign health
- 8,540 product-level deep dives linking advertising performance to products
- 2,456 sales overview pulls connecting ad spend directly to revenue
Act
Manage Advertising in the Same Conversation
- Campaign performance and ad spend reviewed across 3 marketplaces in a single query
- Product details pulled alongside PPC data with no dashboard switching required
- Returns and profitability analyzed alongside advertising performance
- Restock recommendations validated against advertising-driven demand
Stay Ahead
Catch Problems Before They Burn Budget
- 694 returns checks to catch product issues before ad spend compounds losses
- 178 product trend analyses aligning campaigns with real demand signals
- 118 P&L checks connecting advertising spend to actual profitability
- 75 restock recommendations helping prevent advertising out-of-stock products
How Much One Ask Does
Say It Once. It Fans Out Across Three Marketplaces.
PPC Intelligence
15,202
Report Queries
Each query replaced what would have been a separate login, filter, and export cycle in three different ad consoles. In peak weeks, over 20,000 queries were served — the equivalent of opening a PPC dashboard every 30 seconds for an entire workday.
Product + Ad Fusion
8,540
Product Deep Dives
Every product detail pull happened alongside advertising data. No exporting campaign reports, opening Seller Central, and cross-referencing — KwickMetrics surfaced both layers in the same response.
Profit Protection
118 P&L + 694
Returns Checks
Ad spend decisions were informed by actual profitability and return rates — not just ROAS numbers in isolation. If a product's return rate climbed, it showed up before more ad budget was committed.
By the Numbers
11 Weeks: June – August 2026
The real volume behind running multi-marketplace PPC by conversation
31,362
Instant answers delivered (each replacing a dashboard visit)
15,202
PPC report queries served across 3 marketplaces
29
Distinct capabilities used as part of the normal routine
20,275 peak-week queries represent one conversation per week.
15,000 Queries. One Conversation.
Over 15,000 PPC report queries across three marketplaces — Amazon US, Amazon Canada, and Walmart — pulled through a single conversation. That's the equivalent of opening a campaign dashboard, filtering, and exporting more than 1,300 times every week for 11 straight weeks. For a brand managing paid advertising at this scale, the time reclaimed isn't hours — it's entire workdays.
In Their Own Words
What the owner said
We run PPC across three marketplaces — Amazon US, Canada, and Walmart. Before KwickMetrics MCP, that meant three different dashboards, three different report exports, and half my morning gone before I made a single decision. Now I ask one question and get the full picture. The time I used to spend pulling reports is time I spend acting on them.
K
Consumer Products Business Team
Amazon US, CA & Walmart
Run Your PPC by Asking
Connect the KwickMetrics MCP to your AI assistant and manage multi-marketplace advertising the way Consumer Products Business does — one instruction at a time.
Selling across multiple marketplaces? Reach out for a walkthrough tailored to your storefronts.